Sunday, May 12, 2019

Marketing Behavior and Decision-Making Assignment - 1

Marketing Behavior and Decision-Making - Assignment ExampleIn addition, this course also highlights how the decision-making process is alter by social, marketing and other situational factors. According to research, the customers usually go through a five-stage process. This model is highly crucial for individuals during the creation of marketing decisions. As stated above, this model includes need recognition, in formation search, evaluation of alternatives, leveraging and post-purchase analysis (Kardes, 2001). This course enables learners to manage all these stages hence, persuading the potential client that the product surely satisfies his or her needs.On the other hand, an MBA (Master of Business Administration) degree is usually awarded to learners who have understood and mastered the study of business line (Gorman, 2003). Researchers carry that this degree is considered as a prominent degree comp ared to other degree courses all over the world. The learners are equipped wit h knowledge which can be applied in several real world business situations. Individuals with the MBA degree have successfully managed to advance their careers and also increase their salary potential in a significant way. This is because most of the MBA graduates are eligible to apply for the job vacancies in the current business world.In fact, job vacancies that are related to the executive and senior guidance positions usually require individuals who have an MBA degree. more or less of the MBA programs offer the required skills in general management through a specialized curriculum (Gorman, 2003). This form of education is quite relevant in most business sectors and industries. In the MBA degree, there are variant disciplines that are offered. Some of the most common disciplines include marketing, economics, accounting, finance, information systems, entrepreneurship, global management and operations management among

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